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Elevating Your Waste Management Business: Drive Resource Efficiency and Local Economic Growth

January 30, 20243 min read

As a small waste management business owner, you stand at the forefront of a vital industry. Each decision you make in handling waste not only conserves precious natural resources but also has the power to invigorate your local economy. 

I crafted this article specifically to guide you through transforming your waste management processes into a more resource-efficient and economically beneficial operation.

Your Roadmap to Resource Conservation and Economic Enhancement

- Reduce Waste at the Source: I know that it can sound outdated due to all the information shared by companies, but the reality is that it isn’t. Production companies share something that follows the general rules but are not interested in what your plant collects or does not collect. That’s in your interests. For that, you should first educate your audience (customers and potential customers) on how to save the largest amount of materials by adopting segregation processes aligned with your plant's needs. If your plant wants only PET bottles and not PPE cups, you should provide your clients with two bins. It will help them to differentiate the waste.

- Innovate in Recycling: You should consider recycling as a revenue-generating venture. The use of advanced technologies in sorting and the activation of first treatment processes will help you transform recyclable waste into marketable products, creating a new stream of income and supporting local businesses. You can sell the secondary raw materials to the local facilities that can use them for production processes. To support that, you can start thinking about using AI-driven technologies to help you in the sorting process at your plant, and you can also use AI on your bins to reduce the collection costs, avoiding passing where there are empty bins. Indeed, nowadays, these technologies help optimize routes and cut costs.

- Disposal is Really Inevitable?: No, disposal can be reduced and, in many cases, avoided. Especially when talking about recyclable waste (wood, metals, paper, plastic, and more), it can be avoided. The best thing to do is to create educational programs that you’ll diffuse with schools, companies, groups of clients, and more. Indeed, you can reduce their disposal by educating them on the correct segregation of their waste.

Conclusion

If you launched your business 20-30 years ago, I’m sure your mission probably has adapted to the current times. And that’s correct.

Let me add that nowadays, it’s time to do the next adaptation step.

An adaptation step is to help your company grow by going against what the media wants to tell you and toward something that will help your local community.

The local community believed in you when you launched your company to the point that they all subscribed to your services initially, and changed one at a time when your competitors arrived offering them better prices.

Nowadays, your community is thinking of finding a new way to go ahead and survive the time, and you can help them by supporting the re-activation of the local shops, and the local facilities why not contribute to becoming their main supplier of raw materials for their production?

If you are ready to do it or are still thinking about it and want to know more, call us at +1(801) 804-5730.

We’ll be happy to give you more information.

All the best

Sam

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Samuele Barrili

Samuele Barrili is a Waste Management Expert and Business Strategist. Born in Cagliari, Italy, Samuele began his career as a salesman in 2010. After earning a degree in Toxicological Chemistry at the University of Cagliari (Sardinia) and many masters in Waste Treatment, he combined his knowledge to define his mission: save the planet helping 6,000 waste management companies to continue to thrive. After nine years in the field, working as a sales and marketing manager for international firms in waste management, Samuele created M4W Marketing For Waste, the first growth agency focused on helping waste management companies. Marketing4Waste is the first service dedicated to waste management companies.

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